Amazon is one of the biggest ecommerce platforms out there, a total powerhouse in the realm of online business and fulfillment. Every single day, they ship over 1.6 million packages all over the world. You may wonder how they’re staying on top? Well they are always looking for new means to increase the customer satisfaction and general sustainability. Amazon does require that all products reach consumers in the shortest time possible, and in the ideal conditions.
Because of this, they’ve now incorporated frustration-free packaging, and have been doing this since 2008. Because of this, they’ve been able to get rid of over 1.5 million tons from this.
What Frustration-Free Packaging Is
This is a key part of success for Amazon’s model. In these incentives, it encourages the vendors to create, and certify that the packaging meets the following parameters:
It’s sustainable, and 100% recyclable
It reduces the spacing when shipped
It ensures that the customer receives the products that are protected from said damage.
The packaging as well must be:
Designed for product shipping the products in their original forms of packaging.
Are easy for you to open
Are designed to get rid of the need for extra boxes
The fulfillment centers and the vendor in the ecommerce platform do need to meet the frustration-free packaging requirements for incentives and certification as well.
Designed with Customers In Mind
Amazon created this with the idea that customers are in mind. With the ultimate goal being to make it easier for the customers, it’s something that allows them to open up the packages and get the undamaged products out fast. It also is a way to aim for the company to continue with waste reduction from packaging materials, and from the packaging that’s there.
This was started over 16 years ago, and this was actually surprising because at first, only 19 products were able to meet that criteria. But these days, now almost a million products offer frustration-free packaging, with the numbers continuously growing.
They’re partnered with the International Safe Transit association, in order to test the retailer’s packaging, and their products too. ISTA is able to check and see whether the production and products are able withstand the hazards that are there, including vibration, compression, even falls too.
Fisher-Price and Mattel were actually two of the first brands to use this type of packaging.
What This Implies for Vendors
Since Amazon began the frustration-free packaging all the way back in 2008, there’s now an incentive program 10 years after that, and thousands of different vendors have started to reap these benefits.
With the continuous advancement from Amazon in order to outpace the current ecommerce solutions that are out there, they now need their vendors to meet the packaging guidelines within the certification programs.
There are now three tiers for this:
The first is the frustration free packaging with no cutouts, windows is able to open within two minutes, with no plastic, and is totally recyclable, and there’s no inserts inside, totally protected.
There’s also ships in their own containers, which means that the products aren’t hazardous, there’s identification that’s visible, the open edges are sealed, and the product’s protected.
Finally there’s tier three, which is where vendors are able to secure the packaging that’s made for shipping. No further packaging’s needed once they get to amazon, and are boxes and shipped without any problems, in order to secure this products
Frustration free packaging is the future, and we are able to give you exactly what you need to make it possible.
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